AI Driven Campaign Optimization

Understand

Your Campaigns.

See How It Works

AI-driven

Optimization

Deep learning algorithm converts unique users into your ideal marketing plan.

Not every conversion happens right away. When a user arrives at your site, Attributy dives into their historical data up to several months before, recognizing past touchpoints that might influence a purchase decision. This allows the dynamic attribution algorithm to model an extremely accurate picture of a channel’s value.

TIMELINE

CRM

15.5%

SEA Brand

31.0%

20.7%

CRM

1.1%

CRM

7.8%

CRM

24.8%

CRM

15.5%

Direct

19.7%

0.3%

SEO

0.2%

CRM

58.8%

Intelligent Attribution.

See the cumulative effects of your marketing campaigns.

Single-channel attribution tools fall short. Most overestimate the impact of the channel they measure, while underestimating the cumulative, long-term effects of a whole campaign. Attributy’s artificial intelligence algorithm focuses on the user, following individual customer journeys from first touchpoint to purchase. Each ad seen is given credit proportional to its true value in customer conversions.

Know the impact of all your marketing channels.

Budget Optimization

Marketing efforts add up across multiple touchpoints, and not every conversion happens on the fly. We measure long-term impact that gets lost in the baseline of other tools.

AI-driven algorithm

Our intelligent attribution modelling lets you manage, track, and compare your online & offline campaigns all within one user-friendly dashboard. Our comprehensive data allows our algorithm to make extremely accurate predictions about a channel’s value.

Multi-channel attribution

Our intelligent attribution modelling lets you manage, track, and compare your online & offline campaigns all within one user-friendly dashboard. We put all your campaigns side-by-side in one user-friendly dashboard.

Lightning-fast analytics

Our dashboard loads in less than a second so you won’t have to wait around for your data.

Customer journey mapping

Attributy collects touchpoints across all channels while simultaneously capturing & analyzing conversions through the sales funnel. We collect and analyze every touchpoint a customer goes through in the sales funnel.

Long-term impact

Attributy’s Dynamic algorithm follows individuals customer journeys through every touchpoint and attributes the impact of each channel and ad.