Understand your Campaigns with AI Driven Optimization, only with Attributy.

Run efficient campaings by using
our multi-touch attribution platform.

Online

We offer API integration and combine your existing tracking strategies with our deep learning algorithm to complete the picture of your online conversions.

Offline

We deploy dynamic response windows to track visits and conversions from linear TV.

See How It Works

1. Multi-touch Attribution

In contrast to rule-based attribution solutions where in most of the cases the last visit receives all of the credit for the conversion, Attributy’s AI algorithm tracks and analyzes individual customer journey data to evaluate how much each individual visit contributed to conversion. By the help of our handy dashboard, Attributy helps present an accurate picture of each channels' value.

2. Budget Optimization

The budget optimizer learns what worked and what did not from your historical allocation of resources across marketing channels. Based on trends and patterns that it recognizes, it can make data-driven recommendations on how to allocate your budget to maximize your goals..

3. TV Attribution

This feature analyzes the performance of each TV ad and combines this information with the data-driven multitouch attribution to evaluate the effect of TV in complex user journeys allowing you to evaluate where TV stands in comparison to other marketing channels.

4. Probability of Conversion

This feature analyzes individual visitor engagement towards conversion patterns and predicts user conversion probabilities so you can identify visitors that are on the edge of conversion, or see which channels these audiences are coming from, helping you reallocate your marketing expenditures whilst boosting your marketing ROI.

API Integration

Connect your favorite Ad Platforms.

We provide you with a tracking code or alternatively we can pull data from your bigquery to collect your website traffic and conversions. Expenditure data can also be fed automatically through our current API integrations (more to come in the future) in addition to the cost upload feature.

With more on the way!

Attributy helps your businesses track, manage and optimize all your campaigns from search engine advertising to Retargeting to even offline campaigns like TV.