A Complete Attribution & MMM Platform — Powered by Agentic AI & Full-Funnel Data
Unify online and offline data, predict conversions, detect fraud, and get proactive recommendations — all in one place.
AI-Powered Marketing Mix Modeling
Neutral work -based MMM that adapts to your market.
Holistic insights from both online and offline data sources.
Budget allocation recommendations driven by performance, saturation, and diminishing returns.
Multi-Touch Attribution (MTA)
Track and credit every meaningful touchpoint.
Connect online channels (Google Ads, Meta, Search, Programmatic) with offline activity (OOH, TV, CRM, Retail Sales).
Funnel & Journey Visualizations powered by Agentic AI.
Conversion Probability Prediction
Predict which users and segments are most likely to convert.
Optimize reach, frequency, and bidding accordingly.
Automatically export high-value audiences to your ad platforms.
Agentic AI for Optimization
Continuous performance monitoring.
Real-time recommendations to reallocate spend, adjust targeting, or change frequency.
Scenario simulations (What if you shift 10% from TV to Search?)
Fraud Detection
Real-time invalid traffic detection.
Pattern recognition for bots, click farms, and non-human behavior.
Protects your media budgets and keeps insights clean.
Holistic Online & Offline View
One platform, all channels
Seamlessly integrate data from digital ads, CRM, offline sales, TV, OOH, call centers, and more.
Make media decisions with the full picture — not just online data.
Reporting & Dashboards
Customizable dashboards with real-time data.
Segment by channel, audience, geography, or funnel stage.
Automated insights powered by Agentic AI.
Explore Attributy in Action
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Get started with AI-powered Attribution & Mix
Modeling — built for performance marketers
Analyze, Optimize, Simplify
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